Yesterday afternoon, Brendan Rodgers gave probably the best press conference of his time as Celtic boss, and everyone knows why.
The main reason was that he lashed out at Ibrox without mercy and delivered a stunning rebuke to those who claim there are two sides to the ongoing ticket dispute.
But Rodgers did more than just talk about the ticket standoff. He also discussed other topics, including the club’s transfer policy, and he sounded more bullish than he has in a long time when it came to that subject.
Rodgers spoke about the value in paying a premium for good players and referenced something Ange Postecoglou said two years ago, which I found fascinating both then and now. He suggested that the club should pursue a policy of moving up the ladder—that £6 million signings can yield a better return in terms of profit than a £1 million signing.
He’s talking about Matt O’Riley and how Matt is somewhat of a one-off in that regard. Of course, O’Riley cost £1 million, and we could get 20 times that back. But Rodgers knows that in order to get the really big bucks, you have to go for a player who can develop into that kind of star. If you’re constantly aiming for £1 million players, you’re engaging in a bit of a hit-and-miss strategy.
There are no guarantees with higher-cost players, but you’re more or less securing someone who already has the attributes to go on and become a genuine top-level professional.
He didn’t give examples, although he has said that he believes the money we paid for Adam Idahwill prove more than justified in a later fee. But examples like Jota, Édouard, and Virgil van Dijk should come readily to mind—players for whom we paid a good transfer fee initially, knowing we were getting quality.
This is something Postecoglou also talked about—how you buy the £2 million player, sell them for £10 million, and use that £10 million to buy the £6 million player, whom you then sell for £20 million. You use the cash from that to buy the £10 million player and move up the ladder again.
The progression is not just in the value you get back but also in the initial signing and the quality you bring to the team.
Has Rodgers won this battle with the board? Has he convinced them that this is a viable strategy? We’re going to find out in what’s left of this transfer window, and there is an obvious candidate on whom we can test the theory.
The Belgian midfielder Arne Engels, with whom we were linked this week, has allegedly told his friends he wants to sign for Celtic.
If that’s true, then we have more than just a passing interest in this guy, and real contact has been made. His club wants £10 million—a huge sum of money. But he is that next-level footballer and in the right age bracket, where we’re getting him young, but he’s only going to improve.
A signing in that bracket will, of course, most probably be contingent on the sale of Matt O’Riley, and we all know this is the case. We’re not spending that kind of money unless Matt O’Riley goes. And worse, that would be a very difficult deal to pull off in such a short space of time. The fact that Rodgers is talking like this though suggests that perhaps this isn’t the mad transfer fantasy some of us believed when we initially read the reports.
Rodgers has spoken very openly and set out his plans, and explained how they will work. This is the first time I think we can actually feel some sense of optimism that this isn’t just talk. Everyone inside Celtic Park must know this window has been a disaster, steered by rank incompetence, and all it has accomplished so far is to create disharmony among the fans who don’t believe the manager has been properly supported.
Here we are in mid-August, and the team is still not stronger than it was when last season ended. That is an atrocious situation for us to be in. And Rodgers doesn’t believe that’s acceptable; he has vowed once again that he will get the players he needs to make this team stronger before the window shuts, which is only two weeks away.
I wrote yesterday about how we need to reach a decision on what to do with Matt O’Reilly, and we need to reach that decision very, very soon. With two weeks left, there is not a moment to lose in deciding on a policy and implementing it.
Rodgers has condemned last summer’s insanity in a way that readers of this blog will recognise. He says that instead of spending £18 million on ten players, we could have spent it on three and got the right quality into the team and in addition we could have had the bankable assets to sell on for big, big money at a later date. The team would have been stronger for it, and the bank balance would have been stronger somewhere down the line.
This is nothing but good sense and sound strategy.
And there’s no better person out there to oversee such a policy and take on a task like that than this manager. If we do manage to find a way to support him fully in what’s left of this window, I think we can keep him here for a long time.
If he stays here for a long time, forget about dominance in Scotland—that will be just a side effect. This guy can take us places in European football that we haven’t been in years.
My faith in the manager is total. My trust in the manager is 100%.
The people above him at the club must back this vision because this is the vision we’ve all been crying out for. And he articulated it yesterday as well as he did the truth on the ticket standoff with Ibrox. He put it in simple, clear terms, and that’s the closest to a coherent transfer plan I’ve heard from this club in a long time.
Now, they simply have to implement it.
James. I am still buzzing over what he said about the ticket stand-off. That …. was brilliant. Long overdue and it is a far more dignified way of making a stance than the club releasing a statement. I am SO glad Brendan is back and anyone who still holds a grudge can go and join the James Garrity Goose Steppers as far as I am concerned. (Only lkidding James, love ya really …. ?)
As for the transfer strategy, I think it makes sense when you are talking about that level of player being brought in under a proven high level coach like Brendan or Ange. Under Lennon you are running the risk of pissing that 6 million quid up against a wall.
Just stay for 10 in a row this time, Brendan, gonnae?
Totally agree with you James, I would much rather the club focus its resources on quality over quantity. Palma and possibly Yang aside the money invested in the squad last summer was completely wasted as Brendan subtly pointed out yesterday.
I would love the club to invest good money in a centre back to partner Carter Vickers and for the love of God a left back lol. HH
Have to speculate to accumulate.
Hopeful the players Brendan wants can be signed in this window now .
Not sure how far he can take us in Europe but aye further than in recent years. Not difficult to improve from nowhere is the easy answer but still not easy nonetheless. I remember well Ange saying giving the chat about invest higher, resell higher, invest higher still but at no time did I sense that it was ever at any point going to happen. Maybe that lack of ambition couple with the money on offer for him personally and for quality players was the straw that broke his back at low ambition Celtic.
I hope BR is backed still more, he’s earned and deserves it. Not wholly in agreement we’re in a worse position than last year. We had to get rid of many never gonna make it squad players and get them off the payroll and Oh really is no loss. There’s still more to go as well as the 5 or 6 that’s gone already but importantly the space is now there in the squad for improved quality. I hope Brendan is supported and then he can say it’s on him and I for one think we will improve greatly from a good team to a good squad of quality depth
It has been a bloody good week for Brendan…
And therefore – A bloody good week for us Celtic Supporters !!!
I believe also if he is backed on this transfer policy shift change , and he gets the target’s he wants , then Brendan is here for the long haul.
This is an exciting time . The way to move up the transfer ladder has been laid out , and you get the feeling Brendan would never ‘dare’ to comment on it in the manner he did on Friday if he wasn’t just about to back up his vision.
James , you are correct , forget domestic dominance, the quality of players potentially coming in to our club can see us reach places in the champions league last achieved under Neil Francis Lennon.
We have to stop talking like Matt O’Rielly is already out the door, he’s not and the fact that the board have stood their ground and at least realised this guy’s worth a lot more than Atlanta put on the table. The players that James has just mentioned was sold to English clubs for a fraction of what they were worth and they knew it. Southampton keep picking our pockets then go on to make tens of millions off the same player 12 months later. This present Celtic board should do the same because Matt O’Rielly is already in the shop window and if they stop this” they come cheap at Celtic ” policy. This buying selling business that Celtic are in would be much more beneficial financially and we can do exactly what James is talking about here.