Yes Keevins was wrong about a Celtic player. But when is he ever right?

Yesterday, I was a little surprised when someone sent me a piece from 67 Hail Hail about Keevins and how he’d admitted he got something wrong regarding Luke McCowan.

Now, I read the 67 Hail Hail article, and I didn’t have any issue with it—in fact, I thought it was pretty good. It summed up his long history of making bold claims about Celtic and consistently being wrong. But I can explain in about two seconds why I didn’t cover the story myself, as the person who sent it to me wondered.

First off, I didn’t even know Keevins had made that prediction because I don’t listen to Keevins, and I try not to read Keevins either.

My brain has only so much bandwidth, and I’d rather not waste any of it on him.

Secondly, if I spent my time going over everything Keevins got wrong, I’d never do anything else. I consider him one of the most embarrassing individuals ever to work in Scottish sports media—a bold statement, I know, but I stand by it.

Talk about a waste of a career, a waste of paper, airtime, and everything else he’s been involved in. It’s a complete car crash of ignorance and arrogance from someone who seems convinced he’s smarter than everyone else.

Keevins gets so much wrong—not just about Celtic, but about football in general, a sport he’s spent his entire career writing about and still knows almost nothing about. Correcting him would be like trying to keep track of Donald Trump’s lies—a futile exercise. And let’s be honest, there’s at least some public interest in holding a presidential candidate accountable. There’s zero public interest in fact-checking a clown like Keevins.

The only people who should care about his constant stream of nonsense are those paying his wages, and they clearly don’t.

Now and again, something Keevins says gets brought to my attention.

People send me his comments, people ask me about them, and sometimes it’s worth addressing when his rhetoric goes so far that ignoring it would be negligent. But most of the time, it’s just droning nonsense, and very little of it is worth further discussion.

I don’t know exactly what Keevins said about McCowan—the 67 Hail Hail  article doesn’t make that clear—but I can easily imagine.

Rather than being pleased for a young Scottish player getting a chance to step up in his career, Keevins likely tore him down, predicting disaster and failure. That’s how his mind works. It’s how it’s always worked—particularly when anything Celtic-related comes up. He’s bound to predict doom and gloom. He can’t even be happy for the lad without forecasting tears down the line.

So no, I don’t know what Keevins said exactly, but I can surmise.

And, as usual, it paints him as the bitter, nasty individual we know he is. For years, I wondered what Celtic had done to this guy to make him so twisted and made him act like this. But you know what? I don’t care anymore.

If he were gone tomorrow, I wouldn’t miss him. His contribution to journalism will not endure beyond his eventual retirement—whether voluntary or otherwise. It’s impossible to imagine anyone who was inspired by him to pursue a media career, except maybe someone who thought, “If a clown like that can do it, so can I.”

Keevins getting something wrong? That’s not news. It’ll never be news.

Do you know what would be news? If one day, by some miracle, he registered an original thought. If, out of nowhere, he had a genuine breakthrough in knowledge—something none of the rest of us knew—that would be news. If Keevins ever made a prediction that actually came true, now that would be a headline. On that day, I might even consider taking the day off, because what a momentous occasion it would be. It would signal that the media, for once, had made a tiny step in the right direction.

But let’s be honest: Keevins getting it right? I’ve seen no evidence of that, and I have no reason to believe it’ll happen.

If he’s capable of being right, then I might have to admit that the likes of Jackson and some of the others at his paper might be right once in a while too. Even the idea of that makes my head spin. It’s an absurd thought.

Look, I’m glad there are people out there who take him to task.

I’m glad 67 Hail Hail  wrote their piece and put him in his place. And I’m forever grateful to those who listen to him daily so I don’t have to. Every time someone sends me one of his articles or comments, I’m relieved, because it means I didn’t have to endure it myself.

To the person who asked why I hadn’t covered this already—don’t be surprised. Unless someone brings this stuff to my attention, I’m not going to see it. And honestly, I’m more than happy not to see it. I’m delighted not to know what that screeching fool is going on about.