Yesterday Simon Jordan presumed to tell Celtic fans what Brendan Rodgers has to achieve to be considered a success at our club next season. It was a ludicrous, arrogant thing to attempt and so completely lacking in self-awareness that it was nearly mind-blowing.
Chris Sutton spoke yesterday too, on the same subject, and being closer to the action at Celtic and with some kind of understanding of our club, he said all the right things.
A treble is a ridiculous demand to make on a boss in his first season, even one who has been at the club before. A double would certainly do nicely, but the league is non-negotiable.
In terms of Europe he was clear; a third place finish in the Champions League and qualification for the Europa should be our primary objective. Not winning the Europa, not getting to the last 16 in the big competition … it was grounded, it was realistic, it was sensible.
It is the kind of narrative which will definitely be missing from most of the rest of the media, who are determined to use every word the manager says or has said against him, and to elevate expectations through the roof so they can paint him as a failure if he doesn’t hit the ludicrously high mark that they have set for him.
It helps to have someone like Sutton to put these things in a bit of perspective, and he’s done that. All talk of reaching a European final … it’s an aspiration, it’s not a bloody commitment, and I can see full well why the media would want to make it sound like one.
Let me put it this way; if Rodgers wasn’t talking ambitiously they would be criticising him for that and saying that he was lowering our horizons. When he does talk about those kind of ambitions they immediately want to weaponize it against him.
Celtic fans should be very careful about falling into their trap.
Sutton recognises it for exactly what it is.