There are certain subjects which never seem to tire the media out, no matter that they go in a circle leading nowhere.
They pop up with grim regularity, no matter how many times they have been beaten to the ground and thoroughly stomped. Like a drunk fighter battered in the pub car park who refuses to admit he’s lost they stumble up and in to further pummelling over and over again.
The Daily Record has a particular fascination with the so-called Super League, in spite of there being no such thing.
Do you know what Theranos was?
You may have heard of it and its founder Elizabeth Holmes, who recently went to prison. I’ve been following the case for a number of years and I’ve always been looking for an opportunity to use it in an article, and this seems like a good place for it.
Theranos was a company which was set up to make super-sophisticated testing devices which were supposed to be able to accurately detect the presence of hundreds of different medical conditions in tiny amounts of blood.
Right from the start, leading scientists openly stated that what she was proposing was technically impossible, at least the way was claiming to do it, and yet venture capital firms poured almost $750 million into her scheme … which of course turned out to be a scam.
The Super League is a little like that.
Football fans are being asked to believe in something that not only isn’t feasible but never will be unless it comes with the UEFA stamp on it.
Misleading nonsense about how they’ve cleared the legal hurdles don’t help further this discussion. This is Theranos for football. There are no listed backers. There is no schedule to work to. At the time of writing this there are no declared clubs interested in the tournament.
This is literally a figment of people’s imaginations, and yet just the other day The Record was pushing this nonsense once again with the “news” – actually nothing more than a press release from the people behind this mad idea – that 20 clubs had expressed an interest in joining. Like Holmes’ alleged successful trials, we got no more details than that.
The clubs involved, said the organisers, were leery of going public.
But when you are involved in something that’s supposed to be on the level, that is supposed to have gotten past the legal obstacles, when you are part of something that is supposed to be for the betterment of football as a whole and your own club in particular, why would you need to hide that fact from anybody? What are they afraid of if this is all good to go?
If these clubs exist at all – which I am almost certain they don’t – they are keeping their heads down because this thing has more holes in it than Swiss Cheese. The reason the organisation doesn’t divulge their names is that they would be so low on the European football totem pole that their view on this competition would be utterly irrelevant.
And how do we know that? Because virtually every serious club on the continent, every club they would want to be part of it, has already expressed not only their disinterest but their outright opposition to the idea. It’s over. It’s dead.
The only other organisation that The Daily Record regurgitates press releases from with this sort of unquestioning acceptance is the one at Ibrox … oh wait … they have declared their opposition, haven’t they?
Yeah, they followed Celtic on that … but then they do lie, frequently, to governing bodies and the media both, and they are pretty gullible and already live in an alternative reality.
So whilst Celtic fans can safely ignore this stuff, their fans … I’m not so sure.